Market development of cosmetic container packaging
Talking about the current market development of cosmetic container packaging
In recent years, with the rapid development of the national economy, the packaging level of various industries has been improved to varying degrees, mainly reflected in food, milk drinks, daily chemicals, pharmaceuticals and other industries. Sales in the Chinese cosmetics industry have increased at an average annual rate of 25% over the past 10 years. China has become the eighth largest in the world and the second largest cosmetics market in Asia. The development of the Japanese chemical industry in recent years has been quite rapid, and the output value of the industry has increased rapidly. The daily chemical industry mainly includes the following products: detergents, personal care products and cosmetics. The development trend of common packaging forms of daily chemical products is as follows: Plastic bottle packaging: various shapes, led by several major materials; Carton packaging: more widely used, higher technical content; Glass packaging: deeply loved by high-end cosmetics, Still occupy an irreplaceable place.
With the continuous improvement of people's living standards, consumers' demand for personal care products and cosmetics is also increasing. Nowadays, many consumers prefer small-capacity toiletries and cosmetics, which makes manufacturers of detergents, personal care products and cosmetics very concerned about the accuracy of product metering. The dosage of small packaged products is too small, and the inaccurate measurement will produce relatively large deviations. And some cosmetics are of high value, and accurate metering will save the company a lot of production costs. The demand for the market determines that in the next few years, accurate packaging machinery will be more favored by enterprises. Due to the fierce competition in the daily chemical industry, many small enterprises have been crowded, and some large enterprises have expanded their scale through mergers and acquisitions. In this case, efficient production can bring more benefits and competitiveness to the enterprise. The trend of industry development is bound to lead to the demand for high-speed, high-automation equipment by daily chemical companies.
At present, international first-line cosmetics brands have released their own performance reports in China. The report shows that these first-line cosmetics brands are squeezed by domestic cosmetics brands, and the decline in performance is very obvious. The rise of domestic cosmetics manufacturers has not only changed the pattern of the cosmetics market, but also caused great changes in the market structure and business ideas of cosmetic bottle packaging manufacturers.
In the past, because the domestic cosmetics market share is limited, from the price quality to the market positioning are relatively low-end, so a large part of the orders of Namei plastic cosmetics container packaging manufacturers mainly aim at the international market, mainly export, many cosmetic bottle manufacturers are also Through the exhibition and other means to obtain orders from foreign manufacturers, business strategy is also aimed at the international market. Nowadays, the rise of domestically produced cosmetics manufacturers, the market share continues to increase, and the demand for cosmetic bottles is constantly rising. Therefore, domestic cosmetic bottle manufacturers need to change their business ideas at present, and put more energy into the domestic cosmetic bottle market, and develop and design cosmetic bottle packaging for the domestic market.
In order to prevent the rich nutrients from rapidly spoiling due to secondary pollution during use, manufacturers fill them in very small containers and use them at once, just like small glass bottles or small plastic containers like essence. Because of its high price, this kind of cosmetics will not become the mainstream product in the market, but it is a symbol of future fashion and luxury lifestyle, so there will be a stable consumer base. At present, foreign countries have also added environmental considerations to the selection of cosmetic packaging materials, and cosmetics produced by domestic companies are also developing in this direction. Packaging designers will take into account not only the promotional role and protection of packaging materials, but also whether these materials can be easily and largely recycled.
In recent years, with the rapid development of the national economy, the packaging level of various industries has been improved to varying degrees, mainly reflected in food, milk drinks, daily chemicals, pharmaceuticals and other industries. Sales in the Chinese cosmetics industry have increased at an average annual rate of 25% over the past 10 years. China has become the eighth largest in the world and the second largest cosmetics market in Asia. The development of the Japanese chemical industry in recent years has been quite rapid, and the output value of the industry has increased rapidly. The daily chemical industry mainly includes the following products: detergents, personal care products and cosmetics. The development trend of common packaging forms of daily chemical products is as follows: Plastic bottle packaging: various shapes, led by several major materials; Carton packaging: more widely used, higher technical content; Glass packaging: deeply loved by high-end cosmetics, Still occupy an irreplaceable place.
With the continuous improvement of people's living standards, consumers' demand for personal care products and cosmetics is also increasing. Nowadays, many consumers prefer small-capacity toiletries and cosmetics, which makes manufacturers of detergents, personal care products and cosmetics very concerned about the accuracy of product metering. The dosage of small packaged products is too small, and the inaccurate measurement will produce relatively large deviations. And some cosmetics are of high value, and accurate metering will save the company a lot of production costs. The demand for the market determines that in the next few years, accurate packaging machinery will be more favored by enterprises. Due to the fierce competition in the daily chemical industry, many small enterprises have been crowded, and some large enterprises have expanded their scale through mergers and acquisitions. In this case, efficient production can bring more benefits and competitiveness to the enterprise. The trend of industry development is bound to lead to the demand for high-speed, high-automation equipment by daily chemical companies.
At present, international first-line cosmetics brands have released their own performance reports in China. The report shows that these first-line cosmetics brands are squeezed by domestic cosmetics brands, and the decline in performance is very obvious. The rise of domestic cosmetics manufacturers has not only changed the pattern of the cosmetics market, but also caused great changes in the market structure and business ideas of cosmetic bottle packaging manufacturers.
In the past, because the domestic cosmetics market share is limited, from the price quality to the market positioning are relatively low-end, so a large part of the orders of Namei plastic cosmetics container packaging manufacturers mainly aim at the international market, mainly export, many cosmetic bottle manufacturers are also Through the exhibition and other means to obtain orders from foreign manufacturers, business strategy is also aimed at the international market. Nowadays, the rise of domestically produced cosmetics manufacturers, the market share continues to increase, and the demand for cosmetic bottles is constantly rising. Therefore, domestic cosmetic bottle manufacturers need to change their business ideas at present, and put more energy into the domestic cosmetic bottle market, and develop and design cosmetic bottle packaging for the domestic market.
In order to prevent the rich nutrients from rapidly spoiling due to secondary pollution during use, manufacturers fill them in very small containers and use them at once, just like small glass bottles or small plastic containers like essence. Because of its high price, this kind of cosmetics will not become the mainstream product in the market, but it is a symbol of future fashion and luxury lifestyle, so there will be a stable consumer base. At present, foreign countries have also added environmental considerations to the selection of cosmetic packaging materials, and cosmetics produced by domestic companies are also developing in this direction. Packaging designers will take into account not only the promotional role and protection of packaging materials, but also whether these materials can be easily and largely recycled.
After years of development, the quality management system is more standardized. We own the professional testing equipment and technical detection personnel to ensure the quality of our products. plastic cosmetic bottles wholesale
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